Privacy Policy

Last updated: July 11, 2025

The information published on FlowerCity.co.uk is provided for general informational, educational, and entertainment purposes only.

By accessing or using this website, you acknowledge and agree to this Disclaimer.

General Information

We make reasonable efforts to publish useful and accurate information. However, we do not guarantee that all content will always be:

  • Complete
  • Accurate
  • Current
  • Suitable for every reader
  • Free from errors
  • Available at all times

Lifestyle information can change, and different people may have different experiences or results.

You are responsible for evaluating information before relying on it.

No Professional Advice

Content on FlowerCity.co.uk does not constitute professional advice.

This includes, without limitation:

  • Medical advice
  • Mental health advice
  • Nutritional advice
  • Financial advice
  • Investment advice
  • Legal advice
  • Tax advice
  • Insurance advice
  • Employment advice
  • Safety or technical advice

You should consult an appropriately qualified professional where advice is required for your individual circumstances.

Health and Wellbeing Content

Health, fitness, nutrition, beauty, skincare, mental wellbeing, and personal care content is provided for general information only.

It is not intended to:

  • Diagnose a medical condition
  • Replace professional medical advice
  • Recommend treatment for an illness
  • Guarantee a health outcome
  • Replace advice from a doctor, pharmacist, dietitian, therapist, or other qualified professional

Always seek professional advice if you have symptoms, a diagnosed condition, allergies, sensitivities, are pregnant, take medication, or are considering a significant change to your diet, exercise, skincare, or wellbeing routine.

Never disregard professional medical advice because of something you have read on this website.

In an emergency, contact the appropriate emergency service.

Financial and Money Content

Articles about budgeting, saving, careers, property, insurance, investing, or money management are provided for general information.

They are not personalised financial recommendations.

Financial products and investments involve risks, and past performance does not guarantee future results. Consider obtaining advice from a properly authorised financial professional before making significant financial decisions.

Beauty and Personal Care

Beauty, skincare, haircare, cosmetic, and personal care recommendations may not be suitable for every person.

Ingredients and formulations may change. Always:

  • Review current product labels
  • Follow manufacturer instructions
  • Perform a patch test where appropriate
  • Stop using a product if irritation occurs
  • Seek professional advice for persistent reactions or concerns

FlowerCity.co.uk is not responsible for allergic reactions, irritation, misuse, or outcomes resulting from a product or treatment.

Food and Recipe Content

Recipes and food articles are provided for general inspiration.

Readers are responsible for:

  • Checking ingredients
  • Managing allergies and intolerances
  • Following appropriate food hygiene
  • Ensuring food is properly prepared and cooked
  • Adjusting recipes for individual dietary requirements

Nutritional values, where provided, are estimates and may vary depending on ingredients, quantities, brands, and preparation methods.

Home, Garden, and DIY Content

Home improvement, decorating, gardening, cleaning, and do-it-yourself content is provided as general guidance.

Some tasks may involve electricity, gas, plumbing, structural work, chemicals, ladders, machinery, sharp tools, fire, or other hazards.

Use appropriate safety equipment and engage a qualified professional where required.

Always follow:

  • Manufacturer instructions
  • Product safety warnings
  • Building requirements
  • Local regulations
  • Professional recommendations

Product Information

We may describe or recommend products, services, retailers, or brands.

Product details may change without notice, including:

  • Prices
  • Availability
  • Materials
  • Ingredients
  • Features
  • Warranty terms
  • Delivery terms
  • Promotional offers

Check all important information directly with the retailer, manufacturer, or service provider before purchasing.

Reviews and Recommendations

Reviews and recommendations reflect the information and opinions available at the time of publication.

Individual experiences may vary. A positive review does not guarantee that a product or service will meet your expectations.

We may receive products for review, participate in affiliate programmes, or publish sponsored content. Relevant commercial relationships will be disclosed where appropriate.

Affiliate Disclosure

Some links on FlowerCity.co.uk may be affiliate links.

If you click an affiliate link and complete an eligible purchase, we may receive a commission from the retailer or service provider.

Affiliate links do not guarantee:

  • The lowest available price
  • Product availability
  • Product quality
  • Suitability for your needs
  • A particular result or experience

You should compare products, prices, reviews, and terms before purchasing.

Sponsored Content and Advertising

FlowerCity.co.uk may publish:

  • Advertisements
  • Sponsored articles
  • Paid partnerships
  • Brand collaborations
  • Gifted-product reviews
  • Promotional features

Commercial content will be identified where appropriate.

The inclusion of an advertisement or sponsored feature does not mean that we guarantee or accept responsibility for the advertised product, service, or organisation.

External Links

Our content may link to third-party websites.

External links are provided for convenience and additional information. We do not control third-party websites and are not responsible for their:

  • Content
  • Accuracy
  • Security
  • Availability
  • Pricing
  • Privacy practices
  • Products or services
  • Terms and conditions

Accessing an external website is at your own discretion and risk.

Comments and User-Generated Content

Comments and other user submissions represent the views of their respective authors.

FlowerCity.co.uk does not necessarily endorse opinions expressed by readers or third parties.

We may moderate or remove comments that are unlawful, abusive, misleading, promotional, discriminatory, threatening, or otherwise inappropriate.

No Guarantee of Results

Lifestyle results are personal and can be influenced by many factors.

We do not guarantee that following an article, routine, recommendation, recipe, tutorial, or product suggestion will produce a particular result.

Limitation of Liability

To the fullest extent permitted by law, FlowerCity.co.uk and its owners, writers, editors, contributors, employees, and commercial partners will not be liable for losses, damages, injuries, costs, or consequences arising from:

  • Reliance on website content
  • Use or misuse of products
  • Decisions made using website information
  • Third-party websites or services
  • Inaccurate or outdated information
  • Website interruption or technical errors
  • Events outside our reasonable control

Nothing in this Disclaimer excludes liability that cannot lawfully be excluded or limited.

Changes to This Disclaimer

We may update this Disclaimer from time to time.

The updated version will be published on this page with a revised “Last updated” date.

Contact

Questions about this Disclaimer may be sent to:

Email: [legal@flowercity.co.uk]
Website: FlowerCity.co.uk


3. PRIVACY POLICY

Privacy Policy

Last updated: [Insert date]

FlowerCity.co.uk respects your privacy and is committed to handling personal information fairly, responsibly, and transparently.

This Privacy Policy explains how personal information may be collected, used, stored, shared, and protected when you visit FlowerCity.co.uk or communicate with us.

1. Who We Are

The data controller responsible for FlowerCity.co.uk is:

Legal name: [Insert owner or company name]
Trading name: FlowerCity.co.uk
Business or correspondence address: [Insert address]
Privacy email: [privacy@flowercity.co.uk]
Company number, where applicable: [Insert company number]

2. Information We May Collect

The information collected depends on how you interact with the website.

Information You Provide

You may provide information when you:

  • Complete a contact form
  • Subscribe to a newsletter
  • Enter a competition
  • Submit a comment
  • Respond to a survey
  • Contact our editorial team
  • Make an advertising or partnership enquiry
  • Apply to contribute content
  • Report a privacy or copyright concern

This information may include:

  • Your name
  • Email address
  • Company or organisation
  • Website address
  • Social media details
  • Message content
  • Communication preferences
  • Competition or survey responses
  • Any information you voluntarily provide

Please do not submit sensitive personal information unless it is necessary and specifically requested.

Information Collected Automatically

When you visit the website, technical or usage information may be collected automatically, including:

  • Internet Protocol address
  • Browser type and version
  • Device type
  • Operating system
  • Approximate location
  • Referring website or search engine
  • Pages viewed
  • Links clicked
  • Visit dates and times
  • Time spent on pages
  • Advertising interactions
  • Cookie identifiers
  • Error reports
  • Security and server logs

This information may be collected using cookies, pixels, tags, scripts, server logs, analytics tools, advertising technologies, and similar systems.

3. How We Use Personal Information

We may use personal information to:

  • Operate, maintain, and secure the website
  • Respond to enquiries
  • Manage newsletter subscriptions
  • Publish and moderate comments
  • Administer competitions or surveys
  • Analyse website performance
  • Understand how readers use our content
  • Improve articles and user experience
  • Measure advertising and affiliate performance
  • Prevent fraud, spam, misuse, and security threats
  • Manage commercial relationships
  • Maintain legal, accounting, and business records
  • Enforce website terms
  • Protect our rights
  • Comply with legal obligations

We will not use personal information for an unrelated purpose unless the new use is lawful and appropriately communicated.

4. Lawful Bases for Processing

Depending on the activity, we may rely on one or more lawful bases.

Consent

We may rely on consent when you:

  • Subscribe to marketing emails
  • Accept non-essential cookies
  • Participate in certain optional activities
  • Provide information for a specified purpose

You can withdraw consent at any time.

Legitimate Interests

We may process information when necessary for legitimate business interests, provided those interests are not overridden by your rights.

These interests may include:

  • Operating the website
  • Improving content and performance
  • Protecting website security
  • Preventing fraud and spam
  • Responding to enquiries
  • Measuring general audience engagement
  • Managing editorial and commercial relationships

Contract

We may process information where necessary to:

  • Perform an agreement with you
  • Take requested steps before entering into an agreement
  • Manage a contributor, advertising, or commercial arrangement

Legal Obligation

We may process or retain information to comply with legal, regulatory, tax, accounting, or court requirements.

5. Cookies and Similar Technologies

FlowerCity.co.uk may use cookies and similar technologies to:

  • Operate website functions
  • Protect the website
  • Remember preferences
  • Understand audience activity
  • Measure website performance
  • Support advertising
  • Track eligible affiliate referrals
  • Provide embedded third-party content

Non-essential technologies will be managed through the website’s cookie consent system where required.

More information is available on our Cookie Settings page.

6. Analytics

We may use analytics services to understand:

  • How visitors find the website
  • Which articles are viewed
  • How long visitors remain on pages
  • General device and browser information
  • Website performance and errors
  • How readers interact with features

List the services actually used:

  • [Google Analytics]
  • [Microsoft Clarity]
  • [Cloudflare Web Analytics]
  • [Other analytics service]

Remove services that are not installed.

7. Advertising

We may work with advertising networks to display and measure advertisements.

Advertising providers may process information such as:

  • Cookie identifiers
  • Device information
  • Approximate location
  • Advertising interactions
  • Browsing activity
  • Interest or audience categories

List the networks actually used:

  • [Google AdSense]
  • [Google Ad Manager]
  • [Mediavine]
  • [Raptive]
  • [MGID]
  • [Other advertising provider]

Advertising technologies that require consent should remain disabled until the relevant choice has been made.

8. Affiliate Programmes

FlowerCity.co.uk may participate in affiliate programmes.

Affiliate providers may use cookies or tracking technologies to identify when a visitor follows a link and completes a qualifying action.

Possible programmes may include:

  • [Amazon Associates]
  • [Awin]
  • [Impact]
  • [CJ Affiliate]
  • [Rakuten Advertising]
  • [Other affiliate programme]

Affiliate tracking is subject to the provider’s own privacy practices.

9. Newsletters and Marketing Emails

When you subscribe to our newsletter, we may collect your name, email address, subscription source, and engagement information.

We may use this information to send:

  • New article updates
  • Lifestyle inspiration
  • Curated recommendations
  • Competitions
  • Website announcements
  • Relevant commercial content

You can unsubscribe through the link included in each marketing email.

We may retain limited information on a suppression list to prevent further marketing messages from being sent after you unsubscribe.

Newsletter providers may include:

  • [Mailchimp]
  • [Brevo]
  • [ConvertKit]
  • [MailerLite]
  • [Other email platform]

10. Contact Forms

When you contact us, we may process:

  • Your name
  • Email address
  • Subject
  • Message
  • Website or company
  • Relevant article URL
  • Technical information used to prevent spam

We use this information to respond, maintain communication records, prevent abuse, and manage relevant business relationships.

11. Comments

If comments are enabled, we may collect the information entered in the comment form, together with an IP address and browser information used for moderation and spam detection.

Comments may be publicly visible.

Do not include private, confidential, or sensitive information in a public comment.

12. Competitions and Giveaways

When you enter a competition, we may collect information needed to administer the competition, verify eligibility, contact winners, and deliver prizes.

Additional competition terms may apply.

Information will not be used for unrelated marketing unless you have separately agreed to receive it.

13. Embedded Content

Articles may include embedded content such as:

  • Videos
  • Social media posts
  • Maps
  • Audio players
  • Product widgets
  • Images
  • Interactive tools

Third-party providers may collect information about your interaction with embedded content.

Where required, such content may remain blocked until you provide the relevant cookie consent.

14. How We Share Information

We may share information with trusted providers that support the operation of the website, including:

  • Hosting providers
  • Security and content-delivery providers
  • Website developers
  • Analytics providers
  • Advertising networks
  • Affiliate platforms
  • Newsletter providers
  • Comment and spam-prevention services
  • Cloud storage providers
  • Competition partners
  • Accountants
  • Insurers
  • Legal and professional advisers

Providers should process information only for authorised purposes and in accordance with their responsibilities.

We may also disclose information:

  • When required by law
  • In response to a lawful authority
  • To investigate fraud or security incidents
  • To protect our rights or the safety of others
  • During a business sale, merger, acquisition, or restructuring

We do not ordinarily sell personal information directly in exchange for money.

15. International Transfers

Some service providers may process information outside the United Kingdom.

Where international transfers occur, we will take reasonable steps to ensure that an appropriate legal transfer mechanism or safeguard applies.

16. Data Retention

We keep personal information only for as long as reasonably necessary.

Retention periods may depend on:

  • The type of information
  • The purpose for which it was collected
  • Whether an enquiry remains active
  • Contractual requirements
  • Legal and accounting obligations
  • Fraud and security considerations
  • The need to establish or defend legal claims

Example retention periods should be replaced with the periods actually used:

  • General enquiries: [Up to 24 months]
  • Newsletter subscriptions: Until unsubscribed or the service is discontinued
  • Contributor and commercial records: [Up to seven years]
  • Competition records: [Up to 12 months after completion]
  • Security logs: [Up to 12 months]
  • Cookie consent records: For the period required to demonstrate or remember the visitor’s choice

Information may be securely deleted, anonymised, or archived when no longer required.

17. Data Security

We use reasonable organisational and technical measures designed to protect personal information from:

  • Unauthorised access
  • Accidental loss
  • Misuse
  • Alteration
  • Disclosure
  • Destruction

No website, transmission system, or storage platform can be guaranteed to be completely secure.

18. Your Privacy Rights

Depending on the circumstances and applicable law, you may have rights to:

  • Request access to your personal information
  • Request correction of inaccurate information
  • Request deletion of information
  • Request restriction of processing
  • Object to certain processing
  • Object to direct marketing
  • Request transfer of eligible information
  • Withdraw consent
  • Complain to a data protection authority

These rights may be subject to legal conditions and exceptions.

Your Right to Object

You may object to the use of your personal information for direct marketing at any time.

You may also object to processing based on legitimate interests in certain circumstances.

To exercise a right, contact:

[privacy@flowercity.co.uk]

We may ask for information needed to verify your identity.

19. Complaints

Please contact us first if you have concerns about our use of personal information.

You may also have the right to complain to the UK Information Commissioner’s Office.

20. Children’s Privacy

FlowerCity.co.uk is intended for a general audience and is not designed to knowingly collect personal information from children.

If you believe a child has submitted personal information, contact us so that we can review the situation and take appropriate action.

21. Third-Party Websites

External websites have their own privacy practices.

We are not responsible for how another website collects, uses, stores, or shares personal information.

Review the privacy notice of any external service before submitting information.

22. Automated Decision-Making

We do not currently make decisions based solely on automated processing that produce legal or similarly significant effects for readers.

Update this section if such systems are introduced.

23. Changes to This Privacy Policy

We may update this Privacy Policy when our services, technology, providers, or legal responsibilities change.

The current version will be published on this page with an updated date.